All About Freelance Public Relations Jobs

A PR client may hire you to do everything from employee newsletters to nationwide marketing campaigns; or the client may hire you to type, copyedit, and proofread press releases. You and your client will have to agree on the list of expectations. If you're a jack-of-all-trades public relations writer, then don't charge less than $40 an hour. If your client wants you to charge by project (which is more common for large PR campaigns), estimate the number of hours you will need and then multiply it by your hourly rate. As your list of happy PR clients grows, you may want to charge more. Many PR freelancers make $150 an hour and up. In public relations, it is also common to charge by the day. PR professionals usually charge in the range of $300 to $1000 per day or more. Every publicly traded company needs PR people, including many private businesses. Marketing and communications firms are popular examples. In addition, government and non-profit organizations always seek the services of freelance PR pros. Museums, charities, and hospitals are just a few examples that encompass the endless list of organizations needing someone to handle their public relations. In short, if you want to freelance as public relations writer, you need a diverse set of skills. This includes exceptional writing ability, a knack for marketing, superior computer skills (with knowledge of presentation and desktop publishing software), and exceptional customer service. If you don't have these skills, you can probably outsource some of your work. However, hiring others to do your job for you will seriously dwindle your profits. To find public relations jobs, check out employment sites Yahoo! HotJobs. It's also smart to sign up with websites that specialize in connecting PR jobseekers with employers. Don't forget to check out websites like IFreelance and Guru. These freelance job auction sites allow you to bid on projects that suit your timeline, scope of abilities, and desired income level.